Source: TNA Wrestling
Impact Wrestling announces new live event tour dates coming in July to Virginia, North Carolina and Delaware – don’t miss your chance to experience IMPACT live on tour! For more information, visit TNALiveEvents.com for our updated world tour schedule
Thursday, July 21: Salem, Virginia: Salem, VA will host the IMPACT Wrestling World Tour on Thursday, July 21 at the Salem Civic Center at 7:30 pm. Tickets go on sale Friday, June 10 at wwww.Ticketmaster.com, all Ticketmaster locations or charge by phone at 800-745-3000. Fans that purchase a $50 ticket will receive a special meet and greet with TNA Superstars at 5:30 pm!* (Redeemable with ticket the night of the show; offer only applies to $50 tickets.)
*Times
Meet and Greet 5:30PM (Only applies to $50 tickets)
Doors open 6:30PM
Showtime 7:30PM
Friday, July 22: Winston Salem, North Carolina: Winston Salem, NC will host the IMPACT Wrestling World Tour on Friday, July 22 at the Joel Coliseum Annex at 7:30 pm. Tickets go on sale Friday, June 10 at wwww.Ticketmaster.com, all Ticketmaster locations or charge by phone at 800-745-3000. Fans that purchase a $50 ticket will receive a special meet and greet with TNA Superstars at 5:30 pm!* (Redeemable with ticket the night of the show; offer only applies to $50 tickets.)
*Times
Meet and Greet 5:30PM (Only applies to $50 tickets)
Doors open 6:30PM
Showtime 7:30PM
Saturday, July 23: Harrington, Delaware: Harrington, DE will host a TNA Live! event on Saturday, July 23 at the Delaware State Fair at 7:30 pm. Tickets are on sale now at wwww.delawarestatefair.com or charge by phone at 1-800-514-3849. Fans that purchase a $50 ticket will receive a special meet and greet with TNA Superstars at 5:30 pm!* (Redeemable with ticket the night of the show; offer only applies to $50 tickets.)
*Times
Meet and Greet 5:30PM (Only applies to $50 tickets)
Doors open 6:30PM
Showtime 7:30PM
I gotta say after reading this release the name change message is still muddled. Why does the release not read “TNA presents the Impact Wrestling tour”? It instead starts out sounding as if Impact Wrestling is the company name. They then direct us to TNALiveEvents.com.
Good point. I’m also a little confused/annoyed about the stylization of the word “impact” now. It used to be that the Thursday night show was stylized as iMPACT! because the “i” and exclamation point offset each other.
Then they made the change and it was called iMPACT Wrestling (which is what I currently use). Now we see a press release that begins with “IMPACT WRESTLING” (check the link above). And then later in that first sentence, the word “IMPACT” is used by itself. I’ve also seen “Impact Wrestling” used on TNA’s public relations material, too.
What gives?
Anyone who knows anything about public relations, marketing, and branding knows that there has to be consistency throughout your approach. You have to choose a stylization and stick with it.
Your points on consistency are dead on. A marketing effort lives and dies on making a product or service recognizable and repeatable via word of mouth. What product are we passing along? Impact Wrestling the show? TNA Wrestling the company? TNA’s Impact Wrestling?
I’ve also found via promoting Indy shows that the ALL CAPS approach is annoying to many and bold is a better approach for emphasis.
Everyone here is a fan of TNA, but it’s hard to explain this effort.