Source: Press Release
STAMFORD, Conn.–(BUSINESS WIRE)–July 12, 2006–WWE kicks off its annual Summer Reading Slam today, unveiling three new posters it will provide to teens and children who read books during the summer weeks leading up to its SummerSlam® pay-per-view on August 20.
Teens and children are encouraged to read a book and send in a short review to WWE to receive a WWE Summer Reading Slam Poster. Those who read and review up to three books can collect all three posters featuring ECW® Superstar Big Show®, WWE Raw® Superstar Kane®, and WWE RAW® Diva Maria(TM) reading their favorite books.
Anyone 18 or under interested in participating in the program must fill out and mail the book review form found on getreal.wwe.com. All entries must be postmarked by Friday, August 18, in order to receive the poster(s). The company intends to publish the best reviews so that others may learn about new book titles that might interest them for future reading.
The Get R.E.A.L. Summer Reading Slam, which first started in the summer of 2001, has received praise from librarians, parents, and children nationwide. Last year, more than 5,000 posters were distributed to schools, libraries, and students across the country. All told, WWE has distributed more than 300,000 reading posters since the inception of its Get R.E.A.L. Read program. For more information, visit getreal.wwe.com.
